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LBD · Browser agentic automation

Show it once. Run it at scale.

Learning by Demonstration is Lorenz's proprietary core technology. Do a browser task yourself, once, and the platform turns that recording into a repeatable automation you can trigger in plain language, feed with a CSV, schedule, or run in parallel across dozens of URLs.

How it works

Show. Learn. Scale.

01 · Show

Do the task once

Paste a URL into Lorenz. A browser emulator opens and you complete the task exactly as you would normally: navigating the CMS, filling the fields, publishing.

02 · Learn

Lorenz creates the automation

The platform understands the patterns in your session and turns it into a workflow. From there, an agent configures and launches the bulk run for you: brief it in chat, in plain language, or attach files it has learned to read, like a client brief or a CSV.

03 · Scale

Run it at scale

Trigger it on demand, attach a CSV with updated parameters, schedule it, or run it in parallel across dozens of URLs at once.

The platform

Built for non-technical teams.

No code, no complex rules. You build your own set of automations and launch them through agents available in the platform, trained to understand your brief and the way your parameters work.

Build & run

From recording to running, without a developer

No-code, conversational interfaceCreate, adapt, and run automations through simple natural-language prompts.
Agents that read your briefPlatform agents are trained to understand your brief, read a CSV, and set the right parameters for every run.
Cloud execution & schedulingAutomations are executed and orchestrated in the cloud, with scheduling, batch runs, or triggers.
Trust & control

Reliability where it counts

Deterministic executionAI is used where it adds value: the brief and the parameters. Execution runs on Playwright, a battle-tested browser automation layer.
Self-healing selectorsAutomations adapt when interfaces change, cutting the maintenance burden of classic automation.
Governance & controlAssign automations to users or teams with roles, permissions, and monitoring.

Use cases

If a human does it in a browser, LBD can run it.

CMS

Mass CMS data entry

Update 500 product pages before a seasonal push. Record the edit once, run it across every page.

Ecommerce

Ecommerce updates

Change prices, stock, and product data on your e-commerce backend before a campaign goes live.

Publishing

Multi-market publishing

Record once on a single CMS instance, then run the same workflow across every brand, language, and market.

Data

Bulk updates via CSV

Attach a CSV with new values. LBD maps each row to the right field and runs the update across every record.

QA

Manual testing

Turn repetitive manual test runs and form validations into scheduled workflows that execute the same path every time.

Access

When IT can't give you APIs

The browser is the interface. If a human can do it in a backend, LBD can automate it, no API access required.

Handover

Team handovers

Package your automations and pass them to a colleague or an external agency as easily as sharing a link.

Ops

Scheduled operations

Weekly reports, pre-campaign setup, recurring content pushes, all running on schedule without manual intervention.

The best of both worlds

The reliability of automation.
The flexibility of AI.

LBD unifies classical automation and AI in a single system, using each where it is strongest: intelligence where understanding matters, deterministic execution where consistency matters. Robustness and flexibility, together.

Reliability

LBD records your exact interactions and replays that same path every time, so 500 product updates run as consistently as the first one.

Privacy

The AI only ever sees your brief and your parameters, never your CMS, ERP, or e-commerce backend directly.

Cost

AI is used only to understand the brief, not to drive every click. That's what keeps 1,000 executions cheap.

~$0.0001Cost per execution with LBD
~$0.15–0.50Cost per execution with a full AI agent
Up to 100xCost difference at scale
AutomationAI agentsLorenz LBD
ScalabilityHighLowHigh
ReliabilityHighUnpredictableSelf-healing
Human understandingNoneHighAI-driven
Speed to deploySlowFastInstant
Maintenance costHighHighSelf-optimizing

Access & handovers

The access model agencies actually need.

An IT department can package a set of automations and hand them to an external agency. The agency runs the workflows, updating content, changing prices, publishing assets, without ever touching the underlying system directly.

01IT packages the automations and shares them, like passing a link.
02The agency runs the workflows. No shared CMS credentials, no training on proprietary platforms, no exposure.
03The client keeps control. The agency moves faster. The work gets done with a fraction of the operational overhead.

Show it once. Never do it twice.

Tell us about the browser work eating your team's weeks. We'll show you what it looks like as an automation, and what it stops costing you.

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